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9to5GoogleUpdated Oct 30 15:11

Google Launches Connected Apps Platform, Letting Developers Connect Apps to Gemini and Search

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Google announced the launch of the Connected Apps Platform, allowing more app developers to connect their capabilities directly to Gemini and Search. Currently, there are more than 50 third-party Connected Apps in the Gemini app, including Adobe, Dropbox, Instacart, OpenTable, Ticketmaster, and others, and Google also announced that the Calm integration will launch in the coming weeks. Developers need a cloud-hosted MCP server or an Android MCP based on the AppFunctions API, and then register, test, and submit their apps through the new Google Connected Console, where they can view traffic, latency, and error rates.

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The original text explains the new process and developer console for third-party apps to connect to Gemini and Search, which can be used to understand changes in the barriers to entry.

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Google today announced the Connected Apps Platform as a “unified way for more app developers to bring their capabilities directly into Gemini and Search.”

Existing third-party Connected Apps let you access Adobe, Dropbox, Instacart, OpenTable, Ticketmaster, and other services — now numbering over 50 — from the Gemini app. Google also announced a new Calm integration that will be available in the coming weeks. These @-integrations join first-party offerings like Google Workspace, Photos, and YouTube. To date, the creation process has required working closely with Google.

Google is now expanding availability on multiple fronts, starting with the Connected Apps Platform. It’s billed as a way to “build once and reach high-intent users.” Developers need to have a cloud-hosted MCP server or Android MCP using the AppFunctions APIs. They then register, test, and submit their Connected Apps using the new Google Connected Console. This new website lets them track traffic, latency, and error rates, as well as control brand identity.

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