Huawei Mate 90 series and Changxiang 100 series and other four new phones released, starting at 1399 yuan

This afternoon, Huawei held a Double 11 Renewal Season · All-Scenario New Product Launch Event. It sounded like a promotional event, but the content was anything but fluff. In his first appearance after being promoted to director, He Gang broke down the Mate 90 series' ten major black technologies one by one⬇️

The Collector's Edition-exclusive yttrium crystal gem ring uses a rare-earth formula with 45% yttrium content, sintered at 1800°C and 180MPa, achieving a refractive index of 1.8, higher than sapphire.

The logic-folding τ chip is like upgrading from a "flat floor" to a "duplex," making computation more efficient. (See below for details.)

The second-generation Linglong display raises 1% APL peak brightness to 12000 nits, with 20% APL brightness reaching as high as 6000 nits—no fear of strong outdoor light; enjoy the screen under the bright sun.

Full-color display: the Pro Max features a full-color Linglong display with 95% BT.2020 color gamut coverage. Photography, video recording, display, screen casting, and screenshots are all connected across the entire chain, and more than 60 mainstream apps can be upgraded to full-color image quality.

The third-generation Red Maple True Color imaging improves color accuracy by 37% and portrait skin-tone restoration accuracy by 62%, making people look more real and better in photos.

18EV ultra-high dynamic main camera, available on the Pro Max: under backlight, both the indoor faces and the sky outside the window retain detail; paired with a 200-megapixel ultra-large-sensor telephoto, even 20x zoom remains clear.

First to launch four-card triple-standby: the Pro Max is an industry first, supporting 2 physical SIMs + 2 eSIMs, with three cards on standby at the same time; the official plan is to enable it across the entire series via a software upgrade before the New Year.

Multi-device mutual-aid communication sharing: up to 4 compatible devices aggregate their respective network resources to help each other, increasing file download speeds at high-speed rail stations by 40% and speeding up video sending at concerts by 30%; in essence, it is weak-network collaboration, not going online out of thin air without a signal.

Ruiying Z10 modular camera: an independent optical acquisition system with a 1-inch large sensor, covering 24–240mm focal lengths and F2.0–F4.5 apertures, supporting 10x continuous optical zoom, and working with the phone's ISP/NPU for imaging.

Optical Kunlun Glass: used for the lens cover, with drop resistance improved 20x over the previous generation; together with the third-generation Kunlun Glass on the front (50% improved drop resistance), it forms the all-Kunlun Xuanwu architecture.

This lineup doesn't feel like Double 11; it feels like Huawei brought its technology annual report onto the stage. It can be said that this generation of the Mate 90 series has fully evolved from design, chip, and screen to imaging and communications. Especially the chip. The Kirin 9050 series released this year, as the first logic-folding chip, brings a leap in performance!

At the same time, the Mate 90 also supports four-card triple-standby across the entire series.

From the Mate 10 solving dual-SIM dual-4G and high-speed rail networks, to the Mate 50 starting satellite connectivity, to the Mate 80 supporting two-way BeiDou messaging, the Mate 90 goes straight to four-card triple-standby.

On communications, the Mate has truly been played to perfection.....

The all-new Pura90 Plus, Changxiang 100 series, and others were also a major highlight of this launch event.

The first thing brought on stage at the launch event was the Kirin chip. He Gang unveiled the secret of the τ chip among the Mate 90 series' ten major black technologies. The Kirin 9030 series, based on a generational upgrade in architecture and process, delivers a substantial performance boost and is the pinnacle of semiconductor planar circuit design. The flagship τ chip Kirin 9050 series released this year is the world's first logic-folding τ chip, once again achieving a leap in performance. With chip size constrained, the logic-folding τ chip achieves "flat floor to duplex" through three-dimensional reconstruction of logic units, greatly increasing transistor density to 238 million transistors per square millimeter. At the same time, the two Die layers are designed as a unified whole, using high-speed bonding to establish 5 million interconnects, with cross-Die transmission bandwidth as high as 125TB/s, the number of clock buffers reduced by 55%1, and critical path delay reduced by 30%, achieving a reduction in transmission time and a substantial performance improvement. With the Kirin 9050 series plus HarmonyOS 7 software-hardware collaboration, the overall performance of the Mate 90 Pro Max is 31% higher than the previous generation. The Mate 90 Pro also improves by 20%, and the Mate 90 standard edition by 27%. He Gang also brought up the matter of 2022. For certain reasons, the latest flagship chip was not used; this year's Mate 90 series all feature the Tao chip, and the hard times have finally paid off. The internal configuration of the Kirin 9050 Pro was also announced. It integrates the Lingxi CPU, Maliang GPU, and Da Vinci architecture NPU; among them, the Maliang GPU's compute units and cache have both doubled, and the NPU supports on-device deployment of a 30B-parameter mixture-of-experts large model. To put it plainly, some AI work that previously required an internet connection may in the future be completed on the phone itself, with no impact even when offline.

The Mate 90 Pro Max is also the industry first to launch four-card triple-standby, capable of storing up to two physical SIM cards and two sets of eSIM numbers, for a total of four communication numbers.

You can choose combinations such as two physical cards, one physical card plus one eSIM, or two physical cards plus one eSIM, allowing three cards to be on standby and online at the same time. All three cards can make calls, access the internet, and send and receive text messages.

Huawei also announced that the entire Mate 90 series will support four-card triple-standby, with the standard and Pro versions to be enabled later through OTA upgrades.

This feature is truly great for people who need multiple numbers.

The screen is also authoritative.

The second-generation Linglong display pushes 1% APL peak brightness to 12,000 nits, and even at 20% APL it reaches 6,000 nits, while the minimum brightness can go as low as 1 nit—friendly for those who like to use their phones in the dark with the lights off~

The Pro Max's full-color Linglong display achieves 95% of the BT.2020 color gamut and 99% of the true natural color gamut, with the entire chain from photo and video capture to screen mirroring and screenshots fully connected, and more than 60 apps can be directly upgraded to full-color image quality.

HyperSpace Storage is even more practical: 256GB saves up to 30G, 512GB saves 64G, and 1TB saves 112G.

Put simply, these two areas—the display and storage—which originally relied on the supply chain, have been turned by Huawei itself into flagship thresholds.

Drop resistance needs no further explanation.

The third-generation Kunlun Glass on the front improves drop resistance by 50%, the optical Kunlun Glass at the camera area improves by 20%, and paired with the ultra-tough Xuanwu body, it is absolutely durable.

Price aside, if you want to switch to a flagship during Double 11 that you won't worry about for four or five years, the Mate 90 series is worth a look.

It adopts a curved metal mid-frame design, emphasizing a warm, seamless in-hand feel; the front is a 6.8-inch equal-depth quad-curved screen.

The imaging setup is quite fierce:

A 50MP one-inch large-sensor main camera (supporting F1.6-F4.0 physical variable aperture, OIS and RYYB), a 40MP ultra-wide (F2.2, RYYB), a 48MP ultra-gathering macro telephoto (F2.1, OIS, RYYB, minimum focus distance 5cm), plus a red maple true-color camera.

At the same time, XMAGE smart shooting features support AI-assisted composition, AI pose recommendations, XMAGE styles and other options.

In terms of other specs, the new phone is equipped with the Kirin 9025 chip, a built-in 5700mAh battery, and supports 100W wired fast charging and 80W wireless fast charging.

It runs the HarmonyOS 7 system.

It supports HyperSpace Storage technology, and the 1TB version can free up up to 110GB of space.

Debuting the Kirin 9025 chip, with performance improved by 19%.

By comparison, Huawei clearly spends the bulk of its cost on imaging: the one-inch large-sensor main camera, F1.6-F4.0 variable aperture, ultra-wide plus macro telephoto—basically the same hardware set carried over from the Pura 80 Pro.

In other respects, the 6.8-inch equal-depth quad-curved screen counts as going against the trend in 2026, but for those who care about feel it's a plus. The 5700mAh battery isn't large, the one-inch main camera takes up space, and battery life is middling.

In addition, the entire Pura90 series already ships with HarmonyOS 7, and new Pura90 series models available later will come with HarmonyOS 7 preinstalled by default.

Compared with the Pura 80 Pro, the screen and imaging are basically on par, and what really sets them apart is the price: the Pura 80 Pro started at 6499, while this generation's refresh can reach 5199, 1300 cheaper—the cut lands on the chip generation gap.

It takes the imaging foundation of the previous generation's Pro and slots it into the gap between the standard and Pro versions.

Compared with the same-generation Pura 90 standard version, the Plus's one-inch main camera is a tier above; spending a few hundred more for a qualitative leap in sensor size and variable aperture is a worthwhile deal for those who prioritize photography.

Overall, its specs have no obvious shortcomings, and it works perfectly well as a daily driver. The 256G version starts at 5499, with a limited-time additional 300 discount, which is a fairly sweet price.

Although the Kirin 9025 isn't currently Huawei's top chip, it is entirely sufficient.

It's very suitable for people who prioritize photography, value the main camera's low-light performance and in-hand feel, and don't play large games—buying the previous generation Pro's imaging foundation for 5199 is worth it.

And with 100W fast charging and HyperSpace Storage, both are very practical.

For those who only want to use it for three or four years, care about gaming performance, and want an all-rounder.

Spend a few hundred more for the Pro, and the chip gets a direct generational upgrade—this is money you'd best not skimp on.

Kirin 8020 (512GB version)/8020A chip (128GB and 256GB versions).

6.84-inch 1.5K flat screen, 8000 nits peak brightness, plastic mid-frame + BeiDou satellite communication + independent button, symmetrical stereo dual speakers, built-in 8800mAh + 40W fast charging, 8MP front camera, 50MP rear main camera, color options in Obsidian Black, Snow White, Quicksand Gold, and Azure Sea, storage 8+128/256/512.

Enjoy 100 Pro:

Kirin 8020A chip, 6.7-inch 1080P pill-shaped screen, as light as 192g, plastic mid-frame + Kunlun Glass, 32MP front camera, 50MP rear main camera; built-in 6100mAh battery + 40W fast charging, available in 4 colors: Phantom Night Black / Feather Sand White / Peacock Blue / Feather Sand Purple, 6+128GB/6+256GB/6+512GB.

Enjoy 100:

Kirin 8000S chip, 6.56-inch 720P LCD waterdrop screen, plastic mid-frame, built-in 6100mAh + 40W fast charging, 8MP front camera, 13MP rear camera; three colors: Phantom Night Black, Glacier White, Danxia Orange, 6+128/256.

Overall, the Pro Max version's battery is 300mAh larger than the previous generation, which counts as a solid upgrade; a new Pro version has been added, giving everyone more choices. There's also the Kirin chip, HarmonyOS, and an extra-large battery. This kind of high cost-performance is also why the previous generation 90 series sold 10 million units in 7 months.

It's still suitable for buying for elderly family members, or as a backup phone for iPhone owners. If young people need a primary phone, it's better to just pay more for the Pura90 Pro.

The Double 11 refresh season runs from October 28 to November 30, with limited-time discounts of up to 300 yuan and refresh prices starting at 5199 yuan. Sales start at 10:08 on October 31, 2026.

Enjoy 100 series:

Standard version: 6+128G 1399 yuan; 6+256G 1699 yuan

100 Pro: 6+128G 1799 yuan; 6+256G 2199 yuan; 6+512G 2699 yuan

100 ProMax: 8+128G 1999 yuan; 8+256G 2399 yuan; 8+512G 2899 yuan (Kirin 8020)

Sales start at 10:08 on October 31, 2026.

Looking back, from the 2023 Mate 60 Pro's return with the Kirin 9000s, which netizens called the "phone of pride," to today's Mate 90 series all equipped with flagship τ chips, Huawei has indeed blazed a new path on the road of not relying on advanced processes.

As the "phone of pride" swaps in a "chip of pride," the Huawei Mate 90 truly achieves a rebirth from the ashes and a king's return.

Applause is applause, but when it comes to spending money, go by your needs:

For a flagship you won't worry about for several years, look at the Mate 90; for photography priority and fast charging, look at the Pura90 Plus; for elderly users or as a backup phone, look at the Enjoy 100.

Right now it's Double 11, the perfect time to make your move.