Gurman: Apple to launch an autonomous agentic Siri as early as next year, proactively completing tasks on users' behalf
Bloomberg reporter Mark Gurman reports that Apple plans to launch an autonomous, agentic Siri as early as next year, with the goal of shifting from responding to commands to proactively managing tasks and completing transactions on behalf of users, in order to compete with ChatGPT Dots, Meta Muse, and Grok. Gurman said that Dots, Muse, and Grok can track goals, determine the next step, and continuously pursue goals without requiring users to initiate each step; Apple ultimately hopes to move in this direction. Apple's new CEO John Ternus has urged software engineering chief Craig Federighi to accelerate the development of the AI business.
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Gurman: Apple to launch autonomous agentic Siri as early as next year, proactively completing tasks on users' behalf
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Gurman said: "Dots, Muse, and Grok can track goals, determine what needs to be done next, and persistently pursue goals without the user actively initiating each step. As far as I know, Apple ultimately hopes to move in this direction, and I believe the company could make Siri more like an agent as soon as next year."
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Last year, after Apple found that former AI chief John Giannandrea could not deliver on the company's promises for Siri, Federighi took over development work and, in a relatively short period of time, launched a new version of the assistant that functions properly.