Understand this story
QuestMobile released its autumn report on November 3, 2026, stating that Hongguo Short Drama surpassed Doubao in user scale in September. Currently, the content of this report is only seen in Zhidongxi's analysis article on IDC MaaS market data; the article mentions that Hongguo Short Drama, Fanqie Novel, and Douyin form ByteDance's content closed loop, but does not disclose the specific user data and statistical methodology of the QuestMobile report.
AI-generated from public reports
Latest development · Report
Volcano Engine Takes 45.1% of China's MaaS Market, with Seedance Driving Over Half of RevenueDevelopments
1 confirmed developments
Reports and discussion timeline
Browse reports and discussion by time. Their evidence levels remain distinct.
Nov 2
Zhidongxi
Volcano Engine Takes 45.1% of China's MaaS Market, with Seedance Driving Over Half of Revenue
An IDC report shows that in the first half of 2026, China's MaaS market reached 10.63 billion yuan, up 889.4% year over year, with Volcano Engine ranking first at a 45.1% share, but in the large language model MaaS market it ranked only third at 10.2%. Zhidongxi analysis argues that the video generation model Seedance contributed more than half of Volcano's MaaS revenue, and that, combined with the content loop formed by Fanqie Novel, Hongguo Short Dramas and Douyin, this was the key to ByteDance's rise to the top. The article also points out three challenges: its revenue structure is overly weighted toward video generation, the stickiness of Agent Plan subscriptions remains to be verified, and the return on compute investment.