Anthropic and Hg partner to establish a European AI consulting company

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Anthropic enters Europe's consulting industry, accelerating its push into the traditional IT consulting market

① Latest news shows that Anthropic has agreed to jointly support the establishment of a new European consulting company with private equity firm Hg; ② Anthropic has already launched a similar independent services company "Ode" in the United States with Blackstone and Hellman & Friedman, and plans to invest $1.5 billion in it.

Cailian Press, October 24 (Editor Zhao Hao) Latest news shows that Anthropic has agreed to jointly support the establishment of a new European consulting company with private equity firm Hg.

This will be Anthropic's first attempt to establish an independent enterprise, which will focus on selling artificial intelligence (AI) professional services to companies on the European continent.

People familiar with the matter revealed that Anthropic has reached an agreement with London-headquartered Hg to establish an independent company that will send AI consultants and engineers to European enterprises.

It is understood that the consulting company is expected to officially launch before the end of this year and will set up business centers in London and Berlin. Its clients will mainly be software companies serving enterprise customers, as well as companies in other white-collar industries.

Since 2024, Anthropic has been cooperating with companies in Hg's portfolio, as well as with other European buyout-style private equity firms.

Hg currently already has a team of 150 AI experts responsible for deploying AI technology across its portfolio companies. People familiar with the matter mentioned that the newly established business will not replace this existing team.

This new company is the first time Anthropic has supported an independently operated European consulting company.

People familiar with the matter added that Anthropic will invest funds from its own balance sheet into this new company; Hg will invest through funds it manages.

AI giants accelerate their push into the traditional IT consulting market

Earlier this year, Anthropic launched a similar independent services company "Ode" in the United States with Blackstone and Hellman & Friedman, and plans to invest $1.5 billion in it.

Earlier this week, Blackstone President Jon Gray, referring to demand for Ode's business, said, "We simply cannot keep up with client demand; demand growth is almost parabolic."

Anthropic's competitor OpenAI also established its own joint venture, OpenAI Deployment Company, in May this year, with partners including TPG, Advent, Bain Capital and Brookfield.

Media analysis believes that AI companies establishing consulting firms is bringing threats to the traditional IT consulting business. Traditional IT consulting companies include Accenture and the "Big Four" professional services groups—Deloitte, EY, KPMG and PwC.

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Cailian Press statement: The content of this article is for reference only and does not constitute investment advice. Investors who act on it do so at their own risk.

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Anthropic and Hg partner to establish a European AI consulting company

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