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Li Jiaqi sells Alibaba Cloud Tokens in his Double 11 livestream

7 reports3 discussions10 story updatesUpdated Nov 3 17:16

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On November 2, 2026, Li Jiaqi began selling Alibaba Cloud Tokens in his Double 11 livestream. According to a report by A-Yi AI Notes, 300,000 units sold out that night, and Chen Yusen, Alibaba's vice president born in 1992, personally appeared on stage with Qwen Office. Shangguan News reported the next day that on November 2, during Tmall's "Double 11" period, Li Jiaqi's livestream sold AI computing power products for the first time, selling 100,000 monthly cards for Qwen Office personal membership in half an hour, totaling about 2 trillion Tokens, at a unit price of just 1 cent. The product is currently on sale, and there have been reports of it selling out and of 100,000 units being sold in half an hour.

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Li Jiaqi's livestream sells about 2 trillion Tokens in half an hour; Qwen Office membership card becomes a Double 11 hit

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1 confirmed developments

  1. Li Jiaqi's Double 11 livestream sells Alibaba Cloud Tokens

    Source:Ayi AI Notes

Reports and discussion timeline

Browse reports and discussion by time. Their evidence levels remain distinct.

Nov 3

  1. Shanghai Observer

    Li Jiaqi's livestream sells about 2 trillion Tokens in half an hour; Qwen Office membership card becomes a Double 11 hit

    On the evening of November 2, Li Jiaqi's livestream began selling the Qwen Office personal membership monthly card, selling 100,000 units in half an hour, totaling about 2 trillion Tokens, marking the first time an e-commerce livestream has sold AI computing power products. This Double 11, Tmall for the first time made AI Tokens an independent category, and manufacturers such as Zhipu, Kimi, MiniMax, and DeepSeek have already joined the Token recharge center, allowing consumers to purchase monthly card packages just like topping up phone credit. As of July this year, China's average daily Token calls exceeded 500 trillion, an increase of more than 5,000 times compared with 100 billion at the beginning of 2024.

  2. Shangguan NewsRelated discussion

    Shangguan News joined this discussion

    This post contributes to heat; it is not a formal report or confirmed fact.

  3. Shanghai Observer

    Li Jiaqi's livestream sells Tokens: 100,000 Qwen Office monthly cards sold in half an hour

    On November 2, during Tmall's "Double 11" shopping festival, Li Jiaqi's livestream sold AI computing power products for the first time, selling 100,000 Qwen Office individual membership monthly cards in half an hour, totaling about 2 trillion Tokens, at a unit price of just 1 cent. A report by the China Academy of Information and Communications Technology shows that in June this year, domestic daily average token consumption was about 500 trillion, nearly four times that of December last year, and the normalized average price rose from 6.8 yuan to 13.46 yuan. The article argues that what the livestream is selling is low-cost customer acquisition and the psychological comfort of "already being on board," rather than scarce computing power.

  4. Ayi AI Notes

    Alibaba Cloud Tokens Sell 2 Trillion in Half an Hour in Li Jiaqi's Livestream

    Alibaba Cloud Tokens went on sale in Li Jiaqi's Double 11 livestream, selling 100,000 units and a cumulative 2 trillion Tokens in half an hour, with Alibaba's 1992-born Vice President Chen Yusen personally appearing on stage. The author believes this marks computing power being packaged as a mass consumer product, and that Token monetization may become a new direction for large model commercialization.

  5. East Money

    Li Jiaqi's livestream sells nearly 100,000 Qwen Office memberships in half an hour, corresponding to about 2 trillion Tokens

    Li Jiaqi's livestream sold AI computing power products for the first time, with the Qwen Office Personal Basic Edition monthly membership card listed at a promotional price of 0.01 yuan (original price 28 yuan); nearly 100,000 copies were sold in half an hour, corresponding to about 2 trillion Tokens, and a total of 20 trillion Tokens were distributed throughout the livestream. OpenRouter data shows that the total weekly Token usage of the world's top models has risen from 6.42 trillion at the beginning of the year to 194 trillion by the end of October, and the weekly call volume of Chinese models has surpassed that of the United States for 27 consecutive weeks.

  6. East MoneyRelated discussion

    East Money joined this discussion

    This post contributes to heat; it is not a formal report or confirmed fact.

  7. Leikeji

    Li Jiaqi livestream sells Qwen Office: 100,000 monthly membership cards sold in half an hour, about 2 trillion Tokens

    Li Jiaqi's livestream began selling Qwen Office personal membership monthly cards, selling 100,000 in half an hour, totaling about 2 trillion Tokens. Qwen Office CEO Chen Yusen appeared in the livestream and gave live demonstrations of features including importing homework test papers to organize knowledge points, generating training mini-games, and turning livestream replays and bullet comments into business analysis reports with one click. On September 3 this year, Tmall already launched a Token recharge center.

  8. English text is being prepared.Related discussion

    English text is being prepared. joined this discussion

    This post contributes to heat; it is not a formal report or confirmed fact.

Nov 2

  1. Leiphone

    Li Jiaqi sells Qwen Office Tokens in livestream: 100,000 monthly cards sold in half an hour, about 2 trillion Tokens

    On the evening of November 2, Qwen Office Tokens went on sale in Li Jiaqi's livestream, selling 100,000 personal membership monthly cards in half an hour, totaling about 2 trillion Tokens. Qwen Office CEO Chen Yusen appeared in the livestream, demonstrating AI office scenarios such as organizing a child's homework and test papers, generating a business analysis report from livestream replays and bullet comments with one click, and generating a global fishing map through conversation. Li Jiaqi proposed on the spot making an AI clone for companion chat, and Chen Yusen responded that AI cannot replace Li Jiaqi, and that he would rather help fans use AI to solve trivial matters.

  2. Ayi AI Notes

    Li Jiaqi Sells Alibaba Cloud Tokens in Double 11 Livestream, 300,000 Units Sold Out

    Li Jiaqi began selling Alibaba Cloud Tokens in his Double 11 livestream, and 300,000 units sold out that night, with Alibaba's 1992-born vice president Chen Yusen personally appearing on stage with Qwen Office. The author believes this marks compute power moving from the developer back end and enterprise annual framework agreements to a mass consumer product, helping ordinary users develop the mindset of paying for a single invocation. Their judgment is that future competition will no longer be about parameter scale, but about who can drive compute costs down to cabbage-level prices.

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