Meta Muse 首日留存超 ChatGPT 32 个百分点，第 14 天落后 4.3 个百分点
Meta’s Muse beats ChatGPT on Day 1 retention by 32 points and trails it by 4.3 points on Day 14.
Sensor Tower 数据显示，Meta Muse 的首日留存率比 ChatGPT 高 32 个百分点，第 14 天则落后 4.3 个百分点。Muse 的 7 日留存率超过 30%，与 ChatGPT 大致相当，14 日留存率为 22%，略低于 ChatGPT。这一留存水平仍低于 WhatsApp 的 67% 和 Instagram 的 54%，但在独立 AI 应用中表现突出。
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用 Sensor Tower 的留存数据对比 Meta Muse 与 ChatGPT，可观察独立 AI 应用的用户黏性差异。
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查看原帖Meta Muse's retention is out, and it's almost as good as ChatGPT! It's higher than ChatGPT at D7 (>30%) and just lower at D14 (22%). Not quite in the elite D14 tier of WA (67%) YT (59%) Insta (54%) or TikTok/Snap (37%), though. Muse is one of the highest retaining AI products! https://t.co/Oe99a0EeOc
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Meta’s Muse beats ChatGPT on Day 1 retention by 32 points and trails it by 4.3 points on Day 14.
Day-N retention is the share of a month’s new users who open the app again on Day N, whatever brought them back.
Muse’s 7-day user retention rate was above 30%, broadly in line with ChatGPT, and its 14-day retention rate hit 22%, just a little under ChatGPT’s.
While its retention still falls short of established social apps like WhatsApp (67%) and Instagram (54%), it did exceptionally well among standalone AI apps.
source: sensortower