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Alex Heath更新于 10月30日 14:25

Shopify CEO Tobi 谈个人 AI 智能体如何赚钱

How will personal AI agents make money? Shopify CEO @tobi:

AI 导读

Shopify CEO Tobi Lütke 认为个人 AI 智能体的变现不会靠 2% 的交易抽成,而是进入“基点(basis points)”时代。他提出一种“反向金钱测试”:用户愿意为不再使用自己的 Muse 付出越来越高的代价。变现方式可能是后台电表式计费,也可能是交易流水抽成,或两者兼有;他并不担心,因为智能体帮人省钱的空间很大。

引用

Alex Heath

@alexeheath

Tobi Lütke 谈 AI 智能体革命与 Shopify 的未来 @tobi 谈智能体商务的走向、科幻如何变成现实,以及他的 GPU 酒窖。 为什么亚马逊封杀了 Meta 的 Muse,而 Shopify 却欢迎它?我在多伦多与 Tobi 坐下来聊了聊,讨论这两家公司为何对智能体采取不同策略,以及当 AI 开始替你购物时,购物体验会如何改变。 他解释了自己观察到的早期 AI 购物行为。我们还聊到他为何认为 AI 让创业变得更容易、针对这项技术的反弹情绪,以及为什么每个人最终都不得不拥抱它,才能在职业生涯中领先。 我们谈到 AI 智能体将如何赚钱、它们处理购物时由谁付费,以及当你的助手本应为你服务时,广告为什么会变得复杂。我们还讨论了他任职 Meta 董事会的经历以及与 Mark Zuckerberg 共事的感受。 Lütke 还分享了他为何把酒窖改造成 GPU 服务器机架,以及他如何使用完全在自己家中运行的个人 AI 智能体。 这是我做过的最喜欢的播客之一。 时间戳: 00:00 亚马逊封杀 Muse 02:40 Shopify 对 AI 智能体的策略 07:00 AI 智能体将如何改变购物 11:05 科幻与科技乐观主义 17:57 零和思维 vs. 富足 21:20 AI 反弹与创始人优势 45:28 打造 AI 优先的 Shopify 52:18 谁从智能体商务中获利? 01:03:22 Shopify 如何保持领先 01:10:39 智能体时代的广告与发现 01:16:02 机架、酒窖与爪 链接: Spotify: https://t.co/dEn15RrP7B Substack: https://t.co/JxkbohU0qz YouTube: https://t.co/2DTtOZ64yN Apple Podcasts: https://t.co/fEI7x7IzlD 本期节目的呈现赞助商是 @hyperagentapp 感谢节目的首席赞助商:@Atlassian、@meetgranola 和 @mercury

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Tobi Lütke on the AI agent revolution and future of Shopify @tobi on where agent commerce is headed, sci-fi becoming reality, and his GPU wine cellar. Why did Amazon block Meta's Muse but Shopify welcomed it? I sit down with Tobi in Toronto to discuss why the companies are taking different approaches to agents and how shopping changes when AI starts buying things on your behalf. He explains the early AI shopping behavior he’s seeing. We also get into why he thinks AI makes starting a business easier, the backlash against the technology, and why everyone will eventually have to embrace it to get ahead in their careers. We get into how AI agents will make money, who pays when they handle a purchase, and why advertising gets complicated when your assistant is supposed to work for you. We discuss his experience on Meta’s board and working with Mark Zuckerberg. Lütke also shares why he turned his wine cellar into a GPU server rack and how he uses his personal AI agent that runs entirely from his house. This is one of my favorite pods I've ever done. Timestamps: 00:00 Amazon blocks Muse 02:40 Shopify's approach to AI agents 07:00 How AI agents will change shopping 11:05 Sci-fi and tech optimism 17:57 Zero-sum thinking vs. abundance 21:20 AI backlash and the founder advantage 45:28 Building an AI-first Shopify 52:18 Who profits from agentic commerce? 01:03:22 How Shopify stays ahead 01:10:39 Advertising and discovery in the agent era 01:16:02 Rack, Cellar, and Claw Links: Spotify: https://t.co/dEn15RrP7B Substack: https://t.co/JxkbohU0qz YouTube: https://t.co/2DTtOZ64yN Apple Podcasts: https://t.co/fEI7x7IzlD This episode's presenting sponsor is @hyperagentapp Thanks to the show’s premiere sponsors: @Atlassian, @meetgranola, and @mercury

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正文 · AI 翻译

个人 AI 智能体将如何赚钱?Shopify CEO @tobi:

“这些智能体具有巨大的价值。一旦你设置好这个,你为了让人同意他们再也不能使用自己的 Muse 而不得不支付的金额每天都在增加。这有点像一种反向金钱测试。

你不会拿到 2% [的交易抽成]。欢迎来到基点(basis points)的世界。

这是那种我坦白说完全不担心的领域之一。这里会有大量的价值交换……存在变现的机会,也许它会像后台的电表计量那样发展,也许它会像交易流水那样发展。也许它会同时做到所有这些。

人们花钱的方式效率低下……我认为这个世界并不像人们以为的那样优化,而智能体可以帮助人们省钱”

来源

Alex Heath