苹果更新 App Store 规则，针对 AI 深度伪造与 nudify 应用

Apple today expanded its App Store moderation rules to cover AI-generated nonconsensual intimate imagery. Sexually explicit content was already banned, but now Apple says app developers must proactively prevent and remove AI-generated deepfakes from their platforms. Apple warns that apps with offending content could be removed from the ‌App Store‌ if developers fail to act.

The updated 1.2 rule names AI content creation apps and could be targeting apps like Grok, among others. Users have complained about xAI's Grok chatbot being used for nude and sexualized deepfakes, and earlier this year, Apple told xAI it would remove Grok from the ‌App Store‌ if it continued to permit nude deepfakes. xAI put safeguards in place, and Apple approved an updated version of the app.

Apple also added guideline 2.5.19 to clarify that developers who add features or functionality not present in the version of an app submitted for review risk removal from the ‌App Store‌ and Apple Developer Program. Apple links the rule to "nudification" apps that create sexually explicit images of real individuals without their consent, suggesting some of the apps have concealed their true purpose during review and added the nudify feature after approval.

Apps containing hidden or undocumented features are also prohibited on the App Store, including apps that misrepresent their purpose during review and only reveal harmful capabilities — such as "nudification" — after approval, a tactic commonly known as bait-and-switch.

Along with changes focused on AI-generated content, Apple updated section 5 to extend its ban on apps that facilitate human trafficking or child exploitation to alternative app distribution.

"We do not hesitate to remove apps, and terminate the developers behind them, when they violate these guidelines," reads Apple's developer news post on the rule changes.

Apple's full updated guidelines can be found on its website.

Note: This discussion thread is located in our Political News forum with special rules. Tag: App Store[ 15 comments ]

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Top Rated CommentsMmushy peas1 hour ago at 03:29 pmWon’t change that X is allowed even though it is full of AI-generated CSAM until Trump is gone or neutered by the midterms.Score: 3 Votes (Like | Disagree)sw1tcher41 minutes ago at 03:57 pm

Yeah, Nudify apps are already available on the Web. The App Store isn't stopping this AI train, it left a long time ago Just because they're available on the web doesn't mean Apple should ignore them when they're on their App Store. Apple might not be able to stop it, but Apple shouldn't be contributing to it either. Apple allowing these apps onto their App Store means Apple is condoning it.Score: 2 Votes (Like | Disagree)Ssegfaultdotorg49 minutes ago at 03:49 pmApple taking away more of our freedoms. SAD!Score: 2 Votes (Like | Disagree)SSnowPenguin1 hour ago at 03:28 pmYou mean it was allowed before?Score: 2 Votes (Like | Disagree)turbineseaplane25 minutes ago at 04:12 pmSo X App is now banned?

Right?Score: 1 Votes (Like | Disagree)sw1tcher44 minutes ago at 03:54 pm

Apple today expanded its App Store moderation rules to cover AI-generated nonconsensual intimate imagery. Sexually explicit content was already banned, but now Apple says app developers must proactively prevent and remove AI-generated deepfakes from their platforms. Apple warns that apps with offending content could be removed from the App Store if developers fail to act. 10 months behind