Paramount Skydance CEO David Ellison：AI 可能成为现代史上最大的创意解锁
David Ellison says AI could be the ‘biggest creative unlock in modern history’
Paramount Skydance CEO David Ellison 在财报电话会上称，AI 对电影行业的影响可能超过 CGI，并称其为“现代史上最大的创意解锁”。他以《终结者》为例，指出该片当年制作成本 400 万美元，如今逐镜头重拍需 6000 万至 7000 万美元，认为 AI 工具能让预算更可控、从而支持更多原创叙事。Ellison 表示公司正自研 AI 工具，并强调 AI 是艺术家的工具，永远不会取代艺术家。
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During Paramount Skydance’s latest earnings call , CEO David Ellison said “it’s hard to imagine” AI won’t have a bigger impact on the film industry than CGI. In response to a question about the company’s outlook for AI, Ellison said:
Ellison gave Terminator as an example, describing how it cost $4 million to make, but “if you wanted to make that picture today, shot for shot, it’s $60 to 70 million.” He went on to suggest AI might be able to help with that: “We think these tools will help unlock more original storytelling by being able to make the budgets more digestible to be able to take that amount of risk.”
Ellison said AI will “significantly” reshape Paramount Skydance’s business, saying the company has been developing its own AI tools. As a result of those tools, Ellison claims, “content will be easier to produce, projects across the organization will speed up, and how we work will transform.” He emphasized that “all of this makes the value of premium IP and live events more valuable, not less.”
Ellison also noted that “in a world of AI slop, we think there will always be a premium for truly hand-crafted storytelling.” He added, “We also continue to believe that artificial intelligence is a tool for artists and will never be a replacement for them.”